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The prospect of straightforward earnings is luring GameStop and different trade heavyweights, however the brand new marketplaces threat alienating prospects.
Dangerous enterprise.
Photographer: Justin Sullivan/Getty Pictures
The online game trade is at a crossroads. Enticed by the prospect of straightforward earnings, recreation publishers and even a retailer like GameStop Corp. are embracing the chance offered by the most popular buzzword of the second: blockchain-enabled non-fungible tokens, or NFTs. However they need to rethink.  
Annoyed by sluggish gross sales of standard titles, recreation makers are on the hunt for different income sources. But any good points include an actual threat of alienating their prospects, lots of whom view gross sales of digital items as an intrusion on the gaming expertise.


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